With many years of experience in international motorsport, DAG Management combines a strong sporting foundation with a modern and strategic vision, supporting and developing young talents from karting categories through to professional racing.

At the core of the company, Dorothea Schulz ensures a comprehensive and high-level management of each driver’s sporting and professional journey, integrating both on-track and off-track aspects in a structured and personalized approach aimed at maximizing each athlete’s potential.

Key areas of responsibility include:

  • Sporting Management
    Performance supervision, career planning, and selection of racing programs
  • Technical Development
    Collaboration with teams, engineers, and coaches to optimize preparation, testing, and race results
  • Talent Scouting
    Identification and development of young talents, guiding them through the early stages of their careers
  • Team Relations
    Coordination with teams, academies, and racing organizations to secure the best opportunities
  • Trackside Support
    Active presence during race weekends, providing analysis, feedback, and strategic guidance
  • Career Strategy
    Definition of long-term development plans aligned with each driver’s abilities and goals
  • Administration & Coordination
    Management of contracts, schedules, logistics, and communication between drivers, teams, sponsors, and partners
  • Marketing & Sponsorship
    Development of commercial strategies, partnership proposals, and relationships with brands and investors
  • Contract Negotiation
    Handling of sporting agreements, sponsorships, and partnerships with teams and academies
  • Branding & Image Management
    Creation and development of each driver’s visual identity and communication strategy
  • Media & Public Relations
    Supervision of press activities, media presence, and official social media channels
  • Events & Partner Relations
    Organization of events, appearances, and activations to strengthen visibility and collaborations

Driven by passion, integrity, and professionalism, DAG Management provides a comprehensive and high-level structure to support, develop, and elevate the next generation of motorsport talent.